Ülker named most powerful food brand in Türkiye
Our Ülker brand have officially been named the most powerful food brand in Türkiye, and the second strongest brand in the country.
The rankings come from the Türkiye 100 2023 report from independent brand valuation company, Brand Finance, which recognises companies who are building towards the future by making the necessary investments to increase their market presence and delivering sound financial results.
Mete Buyurgan, CEO of Ülker, said: “Our goal is to always be a leading brand that understands its consumers and is a pioneer in trends, and this result showcases how well we’re performing in all of these categories.
“While our products are already present in almost every household in Türkiye, we export to more than 100 countries and our ambition is to carry this strength into other markets around the world. I’m really proud of all our colleagues who, each day, are bringing their bringing their craftsmanship and innovation to inspire our future.”