McVitie’s Gold Billions Wafers achieve double industry acclaim

McVitie's has struck gold at the Retail Industry Awards 2023 with its Gold Billions Wafer being crowned Product of the Year in the Grocery category. That's not all, with the Gold Billions Wafer also snagging the coveted Product Launch of the Year Gold Award!

The winners were chosen by independent convenience retailers based on products that excelled in their stores over the past 12 months, are popular with shoppers, or simply those that retailers found the most innovative.

This achievement comes hot on the heels of recent nominations for McVitie's White Chocolate Digestives and McVitie's BN Happy Faces in the Cakes & Biscuits category at the Grocer's New Product and Packaging Awards. The award ceremony, which recognises the latest and greatest innovations to hit the shelves in the past 18 months, is just around the corner on 7 November, so stay tuned for more McVitie’s magic!