Go Ahead
At Go Ahead, we understand that good food uplifts your spirits. That's why we're dedicated to crafting delectable, fruit-filled snacks that not only taste wonderful but also bring a smile to your face.
As one of the nation’s favorite healthier biscuit brands, Go Ahead offers a delicious selection that includes Crispy Fruit Slices, Fruit & Oat Bakes, and Yoghurt Breaks. Our mission is to provide a delightful and nutritious snack option that fits perfectly into your day, helping you enjoy those little moments of joy with every bite.
Take a positive pause, before you just Go Ahead!
Media contact
Enquries made outside of business hours will be addressed as soon as possible.
Contact us via the pladis media centre
Go Ahead’s FAQs
128 kcal per bake, No artificial colours or flavours.
Most supermarkets stock our products (Tesco, Morrisons, Sainsbury’s, Waitrose, Ocado, Asda and Co-op). Although we’d love every single one of their stores to have all of our products on their shelves, unfortunately this is not guaranteed.
