McVitie’s become proud sponsors of Hull City AFC

pladis’ iconic McVitie’s brand, the “True Original” of British biscuits, and EFL Championship Football Club, Hull City, have agreed a partnership making the UK’s best-selling biscuit manufacturer the club’s newest principal partner.

This exciting collaboration will see the McVitie’s logo displayed on the back of the first team’s playing kits and training wear. McVitie’s will also feature heavily on matchdays at the MKM Stadium and across the Club’s social media channels and new digital platforms.

James King, McVitie’s Marketing Director says: “As the nation’s favourite and True Original biscuit, McVitie’s are very pleased to support Hull City Football club for the 2023/4 season because sport is a great way to bring people together and can also support positive mental health – two things McVitie’s is passionate about”.

Hull City becomes the second club to join the pladis family, with our Ülker Halley brand sponsoring Turkish Giants Fenerbahçe S.K.

Stay tuned for more updates as we kick off this exciting partnership!